pex
Venture Capital

Turn portfolio growth from pattern-matching into a compounding data asset.

Your fund advises dozens of companies on growth — but every insight stays siloed. Each company runs Apex independently on its own plan; your fund gets the aggregated view — compounding intelligence that makes every company, and every future investment, smarter.

Free forever · No credit card required

The Problem

Growth-stage VCs know these problems.

You give the same growth advice to every company

Board meetings surface anecdotes, not data. Your growth playbooks are based on pattern-matching from past experience, not measurable methodology.

Apex gives every portfolio company a data-driven, testable growth playbook — and shows you which plays actually work.

Portfolio intelligence dies in quarterly board decks

Company A figured out that LinkedIn outperforms Google for enterprise SaaS. Company B will spend six months rediscovering the same insight.

Learnings compound across your portfolio. Cross-company patterns surface automatically, without sharing proprietary data.

You can’t benchmark what you can’t measure

How fast is each company running experiments? What’s the portfolio-wide CAC efficiency trend? Nobody knows — the data lives in twenty different stacks.

Apex provides cross-portfolio benchmarks on experiment velocity, growth efficiency, and intelligence maturity.

The Portfolio Multiplier

Intelligence that compounds across every portfolio company.

Each portfolio company builds its own growth intelligence. Your fund sees the compound picture — patterns, benchmarks, and playbooks that no single company could generate alone.

portfolio companies connect to Apex

Each company signs up independently and links to your fund

Each company experiments

Own plan, own data, own growth intelligence

Cross-portfolio patterns emerge

Learnings compound across entities

Every addition accelerates the flywheel

New portfolio companies benefit from day one

Two Layers of Value

Built for funds and their portfolio companies.

For Your Fund

Portfolio-wide benchmarking

Compare experiment velocity, CAC efficiency, and growth maturity across every company in a single view.

Board-ready growth metrics

Automated reporting that shows each company's growth intelligence score, active experiments, and validated learnings.

Cross-portfolio pattern detection

Surface what's working across similar companies — channel performance, experiment types, and conversion patterns.

Deal sourcing signal

Companies already using Apex are provably data-driven. Their growth intelligence score is a due diligence accelerator.

For portfolio companies

Experiment-driven growth

Every growth decision becomes a testable hypothesis scored by real business impact, not vanity metrics.

Compounding intelligence

Each experiment informs the next. The growth model gets smarter with every decision, building institutional knowledge.

Portfolio-calibrated benchmarks

See how your experiment velocity, cycle time, and growth efficiency compare to peer companies in the portfolio.

portfolio companies start free on their own plan.

Your fund pays only for the Portfolio Intelligence overlay—aggregated benchmarks, cross-company insights, and a portfolio growth score. Subscriptions are portable: if a company exits, their account goes with them.

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Portfolio stack
Google Ads
Google Ads
HubSpot
HubSpot
Google Analytics 4
Google Analytics 4
Stripe
Stripe
LinkedIn Ads
LinkedIn Ads
Connects to each company's existing tools

How It Works

Three steps to portfolio-wide growth intelligence.

01

Invite portfolio companies to connect

Each company signs up for Apex on their own plan — Free, Growth, or Scale. They link to your fund's portfolio dashboard with one click.

02

Each company builds its own growth intelligence

Independent experiments, sensors, and intelligence scores. Their subscription and data belong to them — portable if they exit the portfolio.

03

Your fund sees the compound picture

Cross-portfolio dashboards, anonymized benchmarks, and pattern detection — intelligence no single company could generate alone.

Make growth your fund's unfair advantage.

Deploy Apex across your portfolio. Compound learnings across every company. Turn growth from art into science.